An international initiative
Making Food Quality Verifiable.
An international innovation in development, creating an evidence-based approach to understanding, assessing and communicating food quality.
- SCIENCE
- EVIDENCE
- TECHNOLOGY
- TRUST
- Origin & AuthenticityWhere a product comes from, and evidence that it is what it claims to be.
- Production & ProcessingHow the product was produced and processed, documented at product level.
- Laboratory EvidenceLaboratory results that can support the assessment of relevant quality attributes.
- Nutrition & CompositionNutrition and composition information as one dimension of product quality.
- Traceability DataTraceability records connecting the product to its origin and supply chain.
- Documentation & AssuranceSupporting documentation and assurance that make the evidence reviewable.
- Regulation & StandardsRelevant regulatory and standards context above minimum food-safety requirements.
- Quality AssessmentEvidence connected into one coherent, product-level quality picture.
What is CREAM?
Connecting the evidence behind food quality.
Today, information about food quality is fragmented across laboratories, certifications, traceability systems, producer data and supply-chain records.
CREAM is being developed to bring these elements into a coherent, product-level quality architecture — helping professional actors and, ultimately, consumers understand what quality a product represents, what evidence supports it, and how that conclusion was reached.
Ultimately, CREAM is being developed so that consumers can receive credible, accurate and understandable information about the real quality of food products — and the evidence behind it.